Tuesday, 28 August 2012

Ber... It's Fashion Season


It is getting to be that time of year again. The weather is taking a turn for the better, the birds and the bees are preparing to do their seemingly unnatural inter-species dance (I don’t think my parents explained that one properly), and we’re into the nice stretch of months that end with ber.

But with all these wonderful seasonal developments comes another less desirable activity. It’s Fashion Season! The fashion forward crowd is waiting with baited breath to try and discover whether it will be acceptable for gents to wear socks with shoes over summer or what area of the body women should be focusing their exercise regimes towards based on the new cutaway sections of the various summer dress styles. The gossip media are ready to being gushing about who’s sitting in the front row of who’s show and Blogger.com are struggling to cope with the sudden spike in the number of new fashion inspired blogs started by those hoping to score media passes to be closer to the action. Meanwhile the rest of us are sitting and wondering why these designers bother at all given that in the future we’re all going to end up wearing uniform silver jumpsuits.


I don’t get fashion and I’m okay with that but I still reserve the right to argue the value of fashion shows. Who are these clothes meant to be for? Most of the outfits, worn by models who seem like they might actually collapse under the weight of the high priced fabrics, appear to have been inspired by The Jetsons, The Flinstones or any one of Hannah Barbera’s other old school cartoons. If I saw someone walking down the street wearing one of these “designs” I would assume that the person had lost a bet, lost their dignity or lost their mind. Either way, I’m classifying them as a loser of sorts. Surely post parade retailers don’t come running to the designer to fill out an order form for the new three piece custom made denim bikini. I have to assume that these outfits are more like concept cars in that they are what the designers predict fashion will be like 10 years from now. Cause the directors from Back to the Future did that and we’re still waiting for Hover Boards and automatically fitting jackets.

Australia’s two major retailers David Jones and Myer have already recommenced their spring rivalry and as usual, I have absolutely no idea who is winning. I think a much more sensible way to decide the winner of this annual battle would be to simply decide who has the more attractive “ambassadors” and that way whoever has Miranda Kerr automatically wins.

My only hope for the world of fashion is that the mantra of “everything old is new again” so that one day I will pick up a Cosmo magazine and read an article titled “Hyper Colour is the New Black”.




One last thing, if these models are clothes horses, why isn’t the strutting path called a Horsewalk instead of a Catwalk? 

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